Google has recently updated its search algorithm to place special emphasis on websites that are mobile friendly. In fact, mobile friendly websites should see a boost in search rankings. This is evidence of how essential and important creating a mobile friendly website is for any business that wants their website to continue to be visible and to rank.
What is Google’s Mobile Friendly Update?
The new mobile friendly algorithm will scan the pages of your website to determine how mobile friendly they are. Search rankings are then determined by how well the pages of your website adapt to a mobile presence. This is a prime reason to make sure that your site is mobile friendly, and if not, optimize it so that it is. In fact, if you are not sure, there are ways to test your site for mobile friendliness.
Mobile Friendly Tools
Regardless of the type of website that you have, adopting a mobile friendly presence can only help. Your site could have a dental focus like JIACD.com, or be a site that sells barbecue grills, either way, you need to rank to continue to be visible to your customers, both present, and future. Start by familiarizing yourself with Google’s mobile guidelines.
The Impact of the Mobile Wave on SEO
Mobile devices continue to expand in terms of the way they are used. The multitude of apps that are continually created proves this truth. This is why web owners can’t ignore the impact that the mobile movement can and will continue to have on their business. Mobile devices are used to do a wide variety of things that tend to be both functional and entertainment based. People are paying their bills with mobile devices and shopping more than ever. The current wave of apps shows what and how people are using their mobile devices. Your web presence will only benefit by being optimized to be more mobile friendly. Optimizing your site will help to retain and grow your customer base.
The mobile trend isn’t going anywhere anytime soon. Inf fact, it appears that it’s here to stay, at least for a long while. This is why it’s a good idea for web owners to heed this exploding trend and stay on the map. It won’t take much to make sure that you continue to show up in search results and that your search rankings are increased.